In February we checked out the Danish Scientologists who are putting the Tone Scale on pieces of clothing. Now known as Tone & Fashion Worldwide, they have come out with their latest innovation – Tone Scale Chocolate.
The Emotional Tone Scale was created by L. Ron Hubbard by assigning each emotion a number, with higher emotions being more desirable than lower numbered emotions. 4.0 is Enthusiasm, while 0.5 is Apathy. Now you can taste the difference between Enthusiasm and Apathy with chocolates for each emotion. The chocolate is white chocolate with food coloring added to match the traditional colors of the Tone Scale – from blue at the low end to yellow at the top.
They also offer a shirt that asks the perennial Scientology question: “Do Fish Swim?” The question is asked by Scientologists as part of TR-3, called “Duplicative Question.”